Manage sales more flexibly to avoid end of season deep discounting.
Improved seasonal gross margins – Better dynamic use of profitable 10%-30% discounts leads to higher sell-through rates, and reduced unsold overstock.
Discreet – Sales activity is done at a personal level out of public view, reducing the need for brand damaging and costly seasonal sales.
Direct channel to customers – Customers can be reached with assured relevant offers.
Sales recommendations & automation – Smart recommendations to run granular promotions on individual sizes/colours. Or try a range of automated options.
Intelligence – See concrete shopper purchase intent data and what pricing ranges are working best.
Sample sales – Offer sample and clearance sales as preferred customer benefits.